JOEL BAKER
Graphic Design and Code
Email / 07763230836
LukeCharles

Website for LukeCharles, a design collaborative based in London.

Link →
Spring Studios New York

Life or death at the door. Man would leave his newly-wed wife on the night of his wedding if he could gain entrance. The best party in New York has arrived, everyone wants to be there but, Studio 54-style, were you born to be in?

Proposal for the opening campaign of Spring Studios New York fashion house.

Ongoing project

LIMINALITY: the space between

The objects and systems we have designed sculpt us beyond their original intent. This book is a speculative narrative exploring these man-made boundaries. For the narrator this begins when they realise they've walked a path set out before them, kept in check by boundaries on either side and glass ceilings above and below. With nowhere to go they're forced into the fecund space of liminality, a place between borders.

A collaboration with Bhav Mistry, Daniel Cooper, Gréta Benediktsdóttir, Jessica Waters and Joshua Carpenter.

155 x 255 mm, 94 pages, 2 colours.
CCW Logotype

Logo for CCW; a combination of Camberwell, Chelsea and Wimbledon London Arts Universities.

nightslugs.net

Design and build of website for London based record label.

In collaboration with Alex Sushon.

http://nightslugs.net →
Tate Britain

Proposal for 16m x 12m hanging on the facade of the Tate.

The content of our proposal focuses on images of, what are for many, a traditional British holiday beside the sea. We wanted to see what could happened when these quaint, sometimes kitsch, symbols were placed upon the facade of the Tate, a building that reeks authority. Whilst an initial connection may have been about tourism and consumption, this juxtaposition creates new meaning at the centre of which is a tension between high and low culture.

In collaboration with Matt Flynn.
writethisdown.co.uk

Art direction, design and build of website for small London based film production company.

Launching imminently.
<
Pipedown

Artwork for monthly club night.
Dubbel Dutch EP

Cover art for Dubbel Dutch's "Bongo Remix EP".

The track is rework of Youngsta's "Bongo VIP" and as such the artwork too is a rework of the Incredible Bongo Band's "Bongo Jam".

Art direction by Alex Sushon.
Sony / Bloggie Touch

Short film commisioned by DARE Digital on behalf of Sony to promote their "Bloggie Touch" camera. The film follows the story of a blind sculptor who believes he can restructure the landscape around him.
Chaos Theory

An installation grown out of the basic concept of Chaos Theory. Using processing.org uncontrolled and completely random data is put into a series of controlled environments. Each layer (or screen) monitors and is then affected by the layer below. As this carries through time and ripples down the four layers things descend into chaos.
- scApes

Identity for a series of sound recordings. Small editions on analogue formats tried to make special the event of listening to the recordings. In order to access downloadable content, users had to visit the locations themselves.

In collaboration with Bhav Mistry.
Landscapr.

A programme that creates ever changing environments based on sound.

Made in processing.org
Timeout London

2008 - present.

Ongoing freelance work for Timeout London magazine working in the editorial studio.
Abundant

2006 - present.

Ongoing freelance work for a small boutique studio based in Soho whose clients are predominantly film and social media based. Work has included proposals for film one sheets and websites, designing premiere tickets, designing and developing Facebook apps, creating wrap arounds and backgrounds for Wikia and Twitter amongst other things. Recent film titles include Kung Fu Panda 2, Thor, Rango, Morning Glory, Killing Bono and Made In Dagenham.